The Center for Business and Social Analytics (CBSA) is established with the objective of addressing contemporary business and social problems by harnessing business and social big data and advanced Artificial Intelligence methodologies. Our research is rooted in a broad range of data sources, including social media data, user-generated content, corporate disclosures, and other alternative data. We draw on the strengths of faculty and researchers across diverse disciplines such as business accounting, economics, information systems, decision analytics, finance, computer science, and the humanities and social sciences. By leveraging a multidisciplinary approach, we aim to produce research that can impact both business practice and public policy.
CBSA actively seeks collaboration with other academic, public, and private organizations that share the same vision of cultivating and analyzing business and social big data to uncover novel insights and knowledge. We welcome academic scholars and industry practitioners to work with us on addressing emerging business and social problems for the long-term betterment of Hong Kong and beyond.
To be a center of excellence utilizing business and social big data to produce timely research and insights for the betterment of Hong Kong and the broader society
Address timely business and social problems by utilizing business and social big data
Research excellence
Rigorous and unbiased methodologies
Evidence-based analysis
Quality business and social insights and impacts
Inclusive and collaborative research
Prof. Yi Yang, Director of the Center, joins industry leaders in a panel discussion on cutting-edge GenAI risk management strategies during the launch of the second cohort of the Generative AI (GenAI) Sandbox initiative held on 28 Apr 2025.
At the closing Pitch Fest of the first-ever Web3 Ideathon, top tertiary student teams showcased their groundbreaking Web3 concepts to industry experts.
CBSA in the Media: 香港經濟日報HKET